If this week’s Social Good Summit in New York could only prove one point, it would be that social media has a crucial role to play in communicating the story of international development. Whether it is a blog, a tweet, or a large Facebook presence—social media is a way to actively engage the public on development issues.
The second annual summit, hosted by Mashable and the UN Foundation, brought innovative thinkers dedicated to solving the world’s biggest problems, such as famine, malaria, maternal health mortality, and child marriage, together with bloggers and social media types.
The four-day summit included a star-studded line up—from Archbishop Desmond Tutu to cycling legend Lance Armstrong. It was live streamed by Mashable, and bloggers and attendees watched the panel discussions and livetweeted throughout the event using the hashtag #socialgood. The conversation was viral with thousands actively participating around the world via Twitter.
The highlights of the week include USAID Administrator Raj Shah launching our new FWD campaign, which is a digital campaign that showcases interactive maps to tell the story of crisis and response in the Horn of Africa. The website is a place where people can get the latest information, forward the facts, and find ways to do more.
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