You’ve heard USAID talk about selectivity and focus in theory, but what do these principles mean in practice?
In response to the global trends that are reshaping the development landscape and in line with the QDDR and PPD, USAID will apply seven operational principles across the Agency to help us focus on achieving and measuring results. These principles are not new; many have a long and rich history within the Agency. But under the USAID Policy Framework, they will be applied systematically and with greater discipline and analytical rigor to demonstrate results at a higher level. One of these principles is the application of selectivity and focus to our programmatic decisions.
According to this Policy Framework, selectivity is about where USAID invests its resources. It demands that the agency invest resources in countries or sectors where they are likely to have the greatest impact on development objectives at the country and/or global level. The key to applying selectivity is (1) gaining a good understanding of the conditions on the ground that are needed to “move the needle” in a certain development objective, and (2) applying clear, measurable, and relevant criteria for selecting countries, sub-national regions, or sectors on the basis of those conditions.
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