USAID Impact Photo Credit: USAID and Partners

Archives for Women

Educate Girls, Develop Nations

This blog is part of a series focused on USAID’s innovative approach to reaching Millennium Development Goal #2: Achieve universal primary education. The theme “Room to Learn” highlights programs and priority countries where access to education is now a reality.

As President Obama said, if a country is educating its girls, if women have equal rights, that country is going to move forward. Education is a silver bullet for empowering women and girls worldwide.

When girls are educated, their families are healthier, they have fewer children, they wed later, and they have more opportunities to generate income. One extra year of primary school boosts a girl’s future wage 10 to 20 percent and an extra year of secondary school increases that earning potential by 15 to 25 percent. Education also helps moms take better care of their kids.  According to the World Bank (PDF), each additional year of female education reduces child mortality by 18 per thousand births.

A young female student in Alma Village, southern Ethiopia. Photo credit: Susan Liebold

These are amazing statistics but I’ve also been fortunate enough to see for myself the high returns to investing in education. While in Kabul I met with an incredible group of young women who were educated entirely in post-Taliban Afghanistan. They reminded me how critically important education is to peace, prosperity and empowerment.

Those young women represent the future for a country that had virtually no girls in school less than 15 years ago.

Today, Afghan girls are more than a third of the students. I am proud that USAID is supporting community-based schools in Afghanistan and that our literacy effort is playing an instrumental role in ensuring these girls get an education; it is an investment that will pay dividends for generations to come.

Globally, enormous progress has been made in closing the gender gap in primary education over the last 20 years. In most of the world today, a similar percentage of girls and boys attend primary schools. Yet disparities endure—there are 3.6 million more girls out of school compared to boys around the world. Women still comprise the majority (two-thirds) of the illiterate. In Sub-Saharan Africa and South Asia, obtaining an education remains particularly tough for women and girls. The World Bank estimates that half of the out-of-school girls in the world live in Sub-Saharan Africa and one quarter of them live in South Asia.

But it’s not just about access. Compounding the problem is a lack of quality education. For example, in Malawi robust primary school enrollment and matriculation rates are reported. However, a closer inspection of the educational system reveals that many students finish their schooling without being able to read. Therefore, a focus on both the quality of education and enrollment rates is needed.

We know that educating women and girls has tremendous multiplying effects for families, communities, and societies.  That is why USAID launched five leadership partnerships involving universities in the U.S. and in Armenia, Paraguay, Rwanda and South Sudan to promote gender equality and women’s leadership. These programs will promote and develop curricula and opportunities for women in business, agriculture, and education in order to increase women’s access to higher education and advanced degrees, strengthen institutional capacity in research and education on women’s leadership, and promote women’s leadership through higher education extension and outreach to underserved communities.

We are very excited to be collaborating with academic institutions in the United States and abroad to advance women’s leadership. These partnerships offer a meaningful and important opportunity to ensure women are empowered, ultimately advancing economies and societies globally.

Mapping Lebanon

This year’s Women’s History Month theme is “Women Inspiring Innovation Through Imagination: Celebrating Women in Science, Technology, Engineering and Mathematics”. In observance, USAID is spotlighting innovative women working in these fields. Below is an interview with Grace Abou-Jaoude Estephan, Assistant Professor in Civil Engineering at the Lebanese American University.

Your work entails putting together a hazard map of Lebanon for earthquake-induced landslides. Why is this work important?

Grace Abou-Jaoude Estephan, Assistant Professor in Civil Engineering at the Lebanese American University. Photo credit: Grace Abou-Jaoude

Lebanon is a country that is located in a relatively active seismic zone. Its rugged topography makes it vulnerable to earthquake and landslide hazards. Astonishingly, records from 303AD describe the destruction of houses, cities, and monuments. Although Lebanon has not experienced any major earthquake since 1956, the recent discovery of an active thrusting fault close to its coastline has significantly raised its risk of being hit by a high magnitude earthquake. Unfortunately, no effort has been done to assess the impact of a seismic event on the risks of triggering landslide hazards in the country.

The goal of my project is to produce an earthquake-induced landslide hazard map of Lebanon that clearly shows the critical areas prone to earthquake-induced landslides. The map will be used as a reference for anyone concerned with public safety, urban planning, and disaster management.

Describe your own career path – how did you first get involved in science? What obstacles did you face along the way?

Science and math were the main topics that interested me during my school years. There was one particular female math teacher who highly influenced my interest in mathematics through her teaching style and devotion to her mission. I knew I wanted to become a civil engineer help design and construct the amazing structures I’d long admired.

After receiving my Bachelor’s in Civil Engineering (with distinction) from the American University of Beirut in 2001, I worked at one of the largest consulting companies in Lebanon. I found myself eager to learn more about design, construction, and geology. I pursued my graduate studies in geotechnical engineering at Purdue University in Lafayette, Indiana in 2002, where I obtained an M.S. and Ph.D in Civil Engineering from there in 2003 and 2006, respectively.

I returned to Lebanon in 2007 and took a faculty position at the Lebanese American University (LAU), in Byblos, where I have been an assistant professor since 2007. Today, I’m a registered member of the Order of Engineers in Lebanon, an associate member of the American Society of Civil Engineering, and a member of the International Society of Soil Mechanics and Geotechnical Engineering.

Why do you think it is important for women across the world to be involved in science?

Women across the world have a great potential to excel in science and there are many examples of the contributions females have made to science throughout history. Women have surely faced many obstacles and barriers along the way, but that never discouraged the female achievers from reaching their goals. I believe it is very important to maintain constant support and provide encouragement to female students interested in pursuing careers in science and engineering.

Cultural expectations and social restrictions on women, combined with outdated stereotypes of women’s roles and abilities, often dissuade girls from considering careers in science, technology, engineering, and mathematics as professional options. Challenges of combining responsibilities for a household and family with a professional career also present a major constraint. Women who keep challenging these long-held stereotypes by holding careers in fields of science and technology are vital to encourage the new generation of female students to be involved in fields of science and engineering.

 

Young Albanian Women Set Sights on IT

This year’s Women’s History Month theme is “Women Inspiring Innovation Through Imagination: Celebrating Women in Science, Technology, Engineering and Mathematics”. In observance, USAID is spotlighting innovative women working in these fields.

“We weren’t aware of how huge the event actually was until the day of the competition. When I saw the people and how important it was, the energy was overwhelming and I knew this was something I wanted to do again and again,” explained 20 year old, Egi Shijaku, about her experience at the 2nd Annual Microsoft Imagine Cup held in Tirana, Albania on March 15.

Egi Shijaku at the 2nd Annual Microsoft Imagine Cup held in Tirana, Albania on March 15. Photo credit: USAID

USAID was one of the main organizers of the 2013 Microsoft Imagine Cup which brought together 15 university-level teams to present their IT projects to judges. After the competition, USAID’s enterprise development project is providing technical assistance to the 2013 winners to help them commercialize their winning ideas. In addition, qualified businesses and organizations are eligible for a grant of up to $20,000 to introduce business technologies or innovations.

Shikaju was part of a three person team from Epoka University who competed in this year’s competition of innovative software applications. Her team submitted a mobile software application that allows users to upload photos and GPS data of garbage and waste in order to notify local government authorities responsible for clean-up.

“Garbage collection is really a problem that worries us all. Tirana and all the cities in Albania have the problem of waste that isn’t thrown in the right places and at times is thrown in public spaces.”

According to Shikaju, the key was to build something that was user-friendly and beneficial. Her mobile solution makes it easier for local authorities to monitor environmental hotspots and gives citizens the option to simply click and report. Just knowing how easy it is to report would serve as a deterrent.

While her team placed seventh this year, Shikaju is already thinking about next year’s competition and will participate in “Start-Up Week” in April. As a second year student studying Business Informatics, a new degree program which combines Computer Science and Economics, her future in IT, and that of many young girls like her, looks bright.

“I see business informatics, computer science, IT being a trend in Albania for young girls,” said Shikaju. There are currently 23 students in the program, half of whom are women.

“Right now there are a lot of systems being developed in Albania,” explained Shikaju.  “All the systems in the government are being transferred to computers. Businesses are looking for ways to transfer their business to the Cloud, so that is a sphere as well. I am always surprised with how huge this market is even as small as a country like Albania.”

The main impediment to growth of the IT sector, particularly programming and developing software, is lack of qualified applicants. As Albania’s IT sector expands, young women like Shikaju are jumping at the opportunity to get involved.  Shikaju said she surprised how in interviews with people, particularly after the Imagine Cup, there is significant interest in her, not because of her gender, but because of what programming language she knows.

Paying It Forward – How Education Can Create a Better Environment for Future Generations

This year’s Women’s History Month theme is “Women Inspiring Innovation Through Imagination: Celebrating Women in Science, Technology, Engineering and Mathematics”. In observance, USAID is spotlighting innovative women working in these fields. Below is an interview with  Nguyen Thi Kim Oanh, PhD, Professor of Environmental Engineering and Management at the Asian Institute of Technology in Thailand.

Nguyen Thi Kim Oanh, PhD, is a professor of Environmental Engineering and Management at Asian Institute of Technology. Photo credit: Nguyen Thi Kim Oanh

How would you describe your work on emissions impact to an audience unfamiliar with this field? Why is this work important?

My research focuses on air pollution and its effects on public health, crops, and climate. Air pollutants are released from a variety of sources – stoves, indoor heating, vehicles, and heavy industry.  Outdoor fires such as burning of household trash or agricultural wastes in the field, like rice straw, also contribute. These pollutants directly affect our health. They may also be toxic to food crops, affecting the availability and price of the food we eat.

Some small sources of pollution can actually be quite significant. For example, smoke from indoor cooking and heating contains many toxic pollutants, including fine particles, gases such as carbon monoxide, and many carcinogens. Women and young children, who often stay indoors, have a higher chance of contracting respiratory diseases due to inhalation exposure.

Cleaner cooking stoves emit less smoke and have more effective ways to vent the dirty smoke out of kitchen than traditional cooking methods. Many governmental and non-governmental organizations are now working to produce and distribute cleaner and more effective cookstoves throughout the world.

Describe your career path – how did you first get involved in science? What obstacles did you face along the way?

I am grateful to my mother.  Although she did not get a chance to attend school formally, she understood the value of education, and always encouraged her children to study. She believed that with education we would have a better life. That has certainly been true for me and my siblings.

Prof. Kim Oanh training her students in a modeling class. Photo credit: Nguyen Thi Kim Oanh

I received my first engineering degree in meteorology from Odessa Hydrometeorology University, Ukraine.  After that, I came back to Vietnam and became a lecturer at Hanoi University. I was given scholarships to pursue my Master’s and PhD in Environmental Engineering and Management at the Asian Institute of Technology (AIT), which presented a great opportunity for me to further advance my scientific training.

Now, as a professor at AIT, I enjoy educating young people about environmental research and encouraging them to use their knowledge to work for a better environment for us and for future generations. I particularly try to encourage female students to be confident, and to believe that, with dedication and hard work, they can excel in their research. Women have just as much potential to achieve scientific success as men.

The Transformational Power of Science

This year’s Women’s History Month theme is “Women Inspiring Innovation Through Imagination: Celebrating Women in Science, Technology, Engineering and Mathematics”. In observance, USAID is spotlighting innovative women working in these fields. Below is an interview with Christa Hasenkopf, NSF International Research Fellow, affiliated with National University of Mongolia and University of Colorado.

Can you describe your work and why it’s important?

I have been conducting research on air pollution in Ulaanbaatar, Mongolia, which has some of the highest measured pollution levels in the world. Nearly half of Mongolia’s population lives in Ulaanbaatar, and over half of that city’s population of 1.3 million lives in the ger district, which is a mixture of traditional felt tent housing, as well as wooden homes. The ger district is not connected to the city’s central heating system, so residents must use other methods, such as coal-fired stoves, to keep warm through the long Mongolian winter.

Christa Hasenkopf (third from left) with PEER group at an air quality monitoring station in Ulaanbaatar in 2012. Photo credit: Christa Hasenkopf

Ulaanbaatar’s position in a valley, as well as certain meteorological conditions, trap smoke from these stoves (and from coal-fired power plants) near the surface of the city. In the ger district, daily wintertime smoke levels get so bad that it rivals the conditions firefighters experience fighting a wildfire! Consequently, the pollution has catastrophic human impacts: it’s estimated that 10-25% of deaths in Ulaanbaatar over a given year are pollution-related. Pollution in Ulaanbaatar costs the country over 500 million USD per year.

There have been many different efforts to mitigate the pollution, but there is not a strong, sustained long-term program to evaluate their effectiveness and share results broadly with the public. With support from USAID’s PEER Program and the NSF’s International Research Program, I have been collaborating with Professor Lodoysamba, my Mongolian research partner, to identify the sources of the pollution, and monitor changes over time.

We are also working to spur public engagement on this critical issue. We have launched a Facebook page and Twitter account to share air quality infographics, current data, and opportunities to get involved with air quality issues in Ulaanbaatar.

Describe your own career path – How did you first get involved in science? What obstacles did you face along the way?

I fell in love with science, specifically astronomy, when I was a child. I adored books by Carl Sagan, and how he connected big picture topics like the Universe with the activities of tiny humans residing on a speck of dust orbiting a run-of-the-mill ball of gas. During my career, I have studied objects outside of our galaxy, then moved to worlds within our solar system, and now work to better understand issues affecting the atmosphere – and the humans existing in it – here on Earth.

The biggest obstacles I have faced are a lack of self-confidence in my ability and fear of standing out too much. Throughout high school and my undergraduate studies, I would be too afraid to ask a question in class or to speak up with my own ideas. Those sorts of fears keep you from truly learning and engaging with others, which are vital for becoming an expert at anything! These fears can also affect how high you set the bar for your career goals.

Where do science and development intersect?

Science has been transformative for the human condition. For example, in 1850, 25 out of 100 American babies died at birth. As the medical community developed a better understanding of how germs spread, it instituted simple interventions, like hand washing and instrument sterilization, and infant mortality rates plummeted. Today, the infant mortality rate in the U.S. is less than 1 in 100, and the world average is around 4 in 100. We have scientific progress to thank for that.

And yet, such a small percentage of the world’s population has the opportunity to pursue a career in science. A 2010 UNESCO study reports that 75% of peer-reviewed scientific papers – the primary vehicle through which science moves forward – are done by those in developed countries, which only represents 20% of the world’s population.

Eighty percent of the world’s population – those in developing countries – experience major barriers to contributing to the scientific community. We’re missing out on a ton of brainpower to help solve some big problems like the inter-related issues of climate change, energy production, and population growth that will require scientific and technical solutions. That’s not just a loss for the developing world, that’s a loss for the entire world.

Digitizing Education

This year’s Women’s History Month theme is “Women Inspiring Innovation Through Imagination: Celebrating Women in Science, Technology, Engineering and Mathematics”. In observance, USAID is spotlighting innovative women working in these fields. Below is an interview with Catherine Oliver Smith, COO and Co-Founder of Urban Planet Mobile.

How would you describe the work of Urban Planet?

Urban Planet Mobile develops and distributes digital education worldwide, primarily through basic mobile phones that provide English language education. The Urban English™ program design – simple SMS with an embedded audio file – creates the potential of reaching 95% of mobile phones worldwide with life-changing educational content. An English-speaking taxi driver in a tourism-based economy, for example, has the opportunity to earn a greater income than one who can’t speak English.

Students play a mobile game in Kenya. Photo credit: Ed Owles, Worldview

We believe access to quality education is a human right so our focus is to make education readily available to people, with little or no other access, on a device they already own and use. We also ensure affordability by charging micro-payments. Free programs are hard to scale and sustain because there is always a cost to developing and deploying the content. By providing quality, in demand content, people are more inclined to make the small investment for the tangible results education brings.

Urban Planet started with the goal of reaching the most basic phones and helping bring mobile education to the world. Today we are successfully reaching hundreds of thousands of people with our scalable and affordable technology. And this is only the beginning. Through the support of USAID, Urban Planet is testing and evaluating the effectiveness of MobiLiteracy, our 90-day mobile literacy program in Uganda. The intervention is an out of school supplemental program for pre-literate children. It introduces letters, sounds, and common words, and works on developing both listening comprehension and encouraging storytelling and sharing.

Why is language learning critical for development? Is there something about this modality of education that disproportionately benefits women?

Literacy is the basis for learning, but it’s more than that. According to the UNESCO (PDF), in the developing world, the children of literate mothers have a 50% greater chance of surviving past the age of five. Literate communities are generally healthier, less violent, more civically engaged, and more economically strong.

Mobile phones are very personal devices, more so than any other technology device. MobiLiteracy lessons are sent as a basic SMS daily lesson with an audio link. Mothers can open the audio lesson at a convenient time, which could also mean a safe and private time. The lesson can be deleted from the phone, saved, and also shared privately.

While the lessons are generally meant for children, mothers with limited or no literacy can certainly benefit. Parental involvement in education is a proven precursor to success but parents with limited education feel inadequate and ashamed. This program empowers mothers to take an active role.

Where do you see this technology ultimately going over the next several decades? 

The cost for tablets and smartphones will continue to decrease as the competition increases and the capacity of the technology expands. Also, areas with limited or no connection will get connected.

Right now, simple programs that provide for supplemental education make a tremendous impact, but the future is more robust educational programs, widely accessible and available to people currently limited from such programs due to lack of technology and the requisite infrastructure. More and more formal curricula will be created for this digital world.

While censorship and repression inhibit the spread of certain ideas, information, and education, through the use of mobile technologies, marginalized members of society will have unprecedented access to education. It is through education that a more peaceful, healthier, and better world will emerge.

Securing a Better Future Means Knowing Your Past

Jean Geran, Founder & President, Each Inc. Photo credit: Jean Geran

This year’s Women’s History Month theme is “Women Inspiring Innovation Through Imagination: Celebrating Women in Science, Technology, Engineering and Mathematics”. In observance, USAID is spotlighting innovative women working in these fields.

Everyone loves a good story. Fairy tales take us to faraway lands and help us dream dreams. Horror stories scare us and make us appreciate our own security. The moral of a story can grow our character and teach us valuable principles. But the stories we love most are those that allow us to see new possibilities for our own story. Because the most valuable story for each of us is our own. I was fortunate to have parents who believed in their little girl’s potential and made me feel that I could accomplish anything if I set my mind to it.  A ‘sky’s the limit’ mentality is not always the norm for young women in the United States and often remains unimaginable to women and girls around the world.

As we celebrate Women’s History Month, I think about the millions of women and girls who hold up half the sky but feel invisible and trapped due to poverty, illiteracy, disease, abuse and other forms of marginalization and deprivation.  At the top of the list of concern are the children, both girls and boys, living in adversity. Alone, scared, and vulnerable, children living outside family care in orphanages, refugee camps, brothels or the streets are the most invisible of all.  No one knows their stories. Often they don’t even know their own. To survive, they must find food, shelter and protection but they often say that their greater struggle is their desire to be known and to belong somewhere. We all wrestle with personal identity. Imagine having nothing to start with.

Because each child has a unique story, I founded a social enterprise called Each Inc. that is developing technology products and services to help both practitioners working directly with children, and governments or researchers interested in aggregate data to improve policies and programs at a macro-level. The girl effect and other related efforts have been successful in raising awareness of the necessity and wisdom of investing in each girl’s future.  To make those investments effectively it helps to know her story.

It’s difficult to find a solution for each child without having their case history data in a timely, usable form. How can you find families for orphans in institutions if you don’t know their family history? How can you safely reunify a trafficked child with their family if you don’t know who they are? Social workers are faced with these kinds of questions every day and the lack of data makes their difficult job even harder.

Improving data and technology systems in this field for practitioners would enable them to make more informed decisions for each child and share information securely for better collaboration. For government officials, particularly in underdeveloped countries, improvements are critical to strengthening child protection systems and to disaggregating data by gender to target assistance appropriately. The U.S. Government Action Plan on Children in Adversity includes these goals and I wrote about Each Inc.’s support for this effort here.

We are eager to work with individuals and organizations involved in the identification, care and protection of children. Each child has a story.

Why Women’s Leadership Matters in a Macho World

Gangs are often seen as a problem of boys and men. Historically, communities have focused on men as both perpetrators and victims of gang related crimes, which include assault, kidnapping, extortion, illicit substance and human trafficking, theft, and murder. And to date, the answer has also been a predominantly male approach – police and court systems that focus on penalizing individuals for these crimes.

However, gangs don’t only make boys and men vulnerable; they make communities insecure for girls and women, too. Although the majority of homicide victims and perpetrators are male, there is an alarming trend of girls joining gangs as well as becoming victims of sexual assaults and femicide.

Volunteers of the Youth Movement Against Violence in Guatemala. Photo credit: Creative Associates

Fed up with the violence and driven by a desire for positive change in their communities, women are taking leadership roles to tackle gang violence and crime. Through youth movements, such as Movimiento Jovenes Contra La Violencia (Youth Movement Against Violence)  in Central America, young women are leading efforts and bringing together communities, governments, and youth to form partnerships and find creative solutions.

“I am worried about the alarming situation and of the number of youths that are killed every day, and the impact that the violence has on my family. So I decided to take part in finding a solution,” says Vivien Rueda, one of the founders of Youth Alliance Association in Guatemala City.

The Youth Alliance Association project takes a whole-of-community prevention approach. Through USAID’s outreach centers in high-crime areas, the group helps to provide a safe space for recreational activities and job training for at-risk youth as well as ex-gang members. In order to strengthen a sense of community, the centers are called “Outreach Centers for My Neighborhood,” which is similar to a local, common catch phrase “for my neighbor, for my neighborhood.”

The visibility of youth activism was raised to the national stage in Honduras by Alejandra Hernandez, former head of Movimiento Jovenes Contra La Violencia in Honduras. In addressing the Honduran National Congress, she echoed the frustration of youth, of which 2.3 million are girls: “We are here to say that we are tired of being just observers of the violence in our country, now we want to be actors in the construction of solutions that allow us a safer Honduras.”

Women are unique actors and add value to these crucial conversations. They are instrumental to help achieve peace in their communities by bringing diverse perspectives, mobilize a variety of community actors, and ensure that all citizens have their security concerns heard.

D-Rev – Where Design and Function Meet Need

This year’s Women’s History Month theme is “Women Inspiring Innovation Through Imagination: Celebrating Women in Science, Technology, Engineering and Mathematics”. In observance, USAID is spotlighting innovative women working in these fields.

Krista Donaldson is CEO of D-Rev. Photo credit: Krista Donaldson

1. D-Rev was recently named a “Most Innovative Company” by Fast Company. What makes the organization and its work so unique?

D-Rev is a non-profit product company that designs and, with partners, delivers market-driven products that improve the health and incomes of people living on less than $4 per day. What’s unique about D-Rev is that we start from strong values and an obsession with impact. We believe that products can be world-class and affordable at the same time, and we believe in designing for the context of each environment and user, rather than taking a Western product and trying to make it fit where it doesn’t.

We spend a lot of time asking ourselves “Why?” and “How?”  Why can we design artificial limbs sophisticated enough for the Olympic Games, but amputees in India are stuck with prosthetic legs that are so unstable they wear them in the locked position, like a peg leg? Why can we design devices that save babies born months too soon in the West, yet the only treatment for severely jaundiced babies at one of Uganda’s largest hospitals is placing them out in the sun?

We believe that all people deserve products that can improve their health and lives. The desire to spend one’s money on a product or service that brings value and is beautifully designed is universal. We want to revolutionize healthcare in low-income regions by designing products that provide treatment on par with or better than the best products on the market, are context-appropriate, and are radically affordable, costing one-tenth or less of the price of comparable devices.

Finally, we take a globalized approach to design, working with the best partners around the world. We view our local partners not as beneficiaries, but as partners. For example, our partners in India are experts at local distribution channels and supply chains, whereas we bring new technologies (e.g. like the latest LEDs) advanced modeling techniques.

2. You have argued that high-end innovations and technologies should be made accessible and affordable throughout the developing world. Is it possible?

I believe that high quality innovative products can be designed to be affordable and accessible throughout the developing world – so that social impact happens because a customer chooses, purchases, values and uses a product.  Most of the medical devices we see in public hospitals and clinics in low-income parts of the world are donated or heavily subsidized; very few truly meet the needs of the users.  When they break or need repair, they are likely to end up in the corner with a “Broken” sign. We see this time and time again in hospitals around the world. Typically no one in that hospital chose or paid for that device, so there is not much commitment to these donated devices – especially if the product doesn’t meet their needs. I’m also a true believer that beautiful design, functionality and usability doesn’t need to cost extra. Doctors like this design ethic and our approach.

3. What role do women play in the uptake and application of new technologies and innovations?

Women tend to be pragmatists and result-oriented. We see that women are the primary caregivers to the sick and people with disabilities. Among health professionals, we also see a high percentage of women doctors in public hospitals and clinics that serve our target populations.  While obviously the roles of women vary by society, we have observed that women – whether they are doctors, nurses, the patient’s family or even policymakers – tend to focus on end result, not on the latest innovation or product.  The women know that we need healthier babies or we need to help this young amputee get back to school so they only consider and back a product if they believe it will achieve that result. When they see a device like Brilliance or the ReMotion Knee, they grab it because they can envision how this gets them quickly to sending a healthy baby home from the clinic with a new mom, or seeing an amputee earning a paycheck again.

Salma Hayek Pinault Presents CHAMPION Project with Award

Actress and Avon Foundation for Women Ambassador, Salma Hayek Pinault, recently presented the USAID-funded CHAMPION project in Tanzania with one of five Avon Communications Awards: Speaking Out about Violence against Women for its outstanding work to bring attention to the need to end violence against women. The CHAMPION Project, implemented by EngenderHealth  with communications support from FHI360, received the award for their work on the Kuwa Mfano wa Kuigwa (Be a Role Model) mass media campaign. The award recognizes outstanding communications campaigns that are helping change communities, policies, institutions, and behaviors to end violence against women.

The CHAMPION Project’s Kuwa Mfano wa Kuigwa campaign is part of a five-year effort to engage men in Tanzania by increasing their involvement in addressing the underlying gender issues and power imbalances in relationships. The campaign, which was launched in Tanzania in collaboration with the Ministry of Community Development, Gender and Children in December 2011, aims to turn men from bystanders to champions with its key message, “Violence is everyone’s problem. Be a role model. Earn respect by standing up to violence.”

Watch a TV spot from the award-winning campaign below and learn more.

 

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